• iconVemanapuram, Kadapa, Y.S.R Kadapa-516005, A.P., India
  • iconitcell@yvu.edu.in

Timings : Monday to Saturay - 10 AM to 5 PM

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Dr. A. Amruth Prasad Reddy

Dr. A. Amruth Prasad Reddy
Associate Professor

M.Com., MBA., Ph.D.
Department of Business Management
Yogi Vemana University
Andhra Pradesh, India.

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Ph.D. in Finance (2008) – Sri Venkateswara University, Tirupati, Andhra Pradesh.

Teaching Experience

• Associate Professor , Department of Business Administration, Yogi Vemana University, Kadapa since July, 2021.
• Assistant Professor, Department of Business Administration, Yogi Vemana University, Kadapa from July 2009 to July, 2021.
• Assistant Professor in MBA, KSRM College of Engineering, Kadapa: July, 2005 – July, 2009.

Administrative Experience

• Worked as Assistant Controller of Examinations from July, 2012 – June, 2015.
• Working as Warden, Men’s Hostel, since June, 2017.
• Working as Member, Placement Cell, University overall development activities since September, 2020.
• Worked as Member, refreshment committee, Independence day celebrations.
• Worked as Member, Research scholars hostel shifting committee.
• Worked as Member, Anti-ragging squad, YVU Hostels.
• Worked as Member, Board of Studies (PG) in Business Management.
• Worked as Member, Affiliation committee for UG, PG and Professional courses.
• Worked as Member, Refreshment committee, Republic day celebrations.
• Working as Member, Board of Studies (UG) in Bachelor of Vocational Degree in Retail Marketing.
• Working as Member, Board of Studies (UG) in Bachelor of Vocational Degree in Banking and Financial Services.
• Working as Member, Board of Studies (UG) in Bachelor of Vocational Degree in Accounting & Taxation.
• Working as Member, Board of Studies (UG) in Bachelor of Vocational Degree in Financial Markets and Services.

Research Projects


Research Students

Ph.D Awarded: 03

• Dr. P. Bonus Reddy | A study on qualify of work life balance in select hospitals of Guntur District. | Aug, 2019.
• Dr. MBS Sravanti | Perceptions of consumers and retailers on Green Marketing (A study with reference to eco-friendly products in Rayalaseema, A.P) | Dec, 2020.

Ph.D Pursuing: 04

• R. Uma Devi | A study on working capital management practices in select cement companies in India.
• M. Harita | A study on micro finance, financial inclusion and women empowerment w.r.t select urban areas in SPS Nellore District, A.P.

Achievements / Awards : Nil
Research Publications in National & International Journals : 60

Google Scholar Citations: Visit here

Number of Book Chapters (National / International) : 40
Number of Books Published (National / International) : 06
Number of Conference / Symposia Organized : 02
Number of Conference / Symposia Attended : 40

Finance, Marketing and HR.

  • Vemanapuram, Kadapa, Y.S.R Kadapa, A.P., India.
    Zip/Pin Code: 516005

  • +91 9849753595
    +91 9494170414
    +91 8562 278587

  • apsreddy14@yvu.edu.in


What they say?


I am indebted to the faculty of the University, who inculcated scientific temper and research aptitude and I think YVU is a happening place for qualitative research.

Anand Kumar
Ph.D. in Biotechnology

The academic ambience and infrastructure of the University are the hallmarks, I consider myself to be lucky to be here and I foresee a bright future in pursuit of Science.

Shaik Fasiha Begam
M.Sc. in Physics

Yogi Vemana University is certainly a hub for meaningful research activities. Research in social sciences here bears contemporary relevance and addresses societal problems.

Varikunta Sailaja
Ph.D. in English

Yogi Vemana University installed faith in me to explore new avenues in liberal arts which mates us more humane and civilized.

Karanam Saiteja